By Mike Dixon | Las Vegas, NV
Killingsworth joins the Golden Knights after spending the last two seasons as the Chief Marketing Officer of the Tampa Bay Buccaneers
VEGAS (July 26, 2017) – Vegas Golden Knights President Kerry Bubolz announced today, July 26, that the team has hired Brian Killingsworth as Senior Vice President, Chief Marketing Officer. As the CMO, Killingsworth will oversee the team’s marketing and branding efforts and will promote the Golden Knights brand within the community and internationally. In addition, he will work to integrate and cross promote the domestic wineries owned and operated by Bill Foley as well as his Rock Creek resort properties in Montana and Idaho.
“We are thrilled to welcome Brian to the Vegas Golden Knights family,” said Vegas Golden Knights President Kerry Bubolz. “Brian possesses an impressive marketing background highlighted by successful tenures in both the National Football League and Major League Baseball. His creativity, strategic thinking and overall vision will help drive our business forward and take our marketing efforts to new heights.”
Killingsworth joins the Golden Knights after spending the last two seasons as the Chief Marketing Officer of the Tampa Bay Buccaneers of the National Football League. He led a staff of 40 employees and oversaw all aspects of the Buccaneers brand, including marketing, advertising, content, digital, broadcasting, analytics, research, youth programs, community relations and events and entertainment.
Prior to joining the Buccaneers, Killingsworth served as the Vice President of Marketing and Brand Strategy for the St. Louis Rams for three seasons. With the Rams, he oversaw the team’s marketing efforts, including marketing operations, branding, creative services, advertising, content, merchandise, concessions, research, youth programs, concerts, events and also explored new revenue opportunities.
Killingsworth spent 10 years with Major League Baseball’s Tampa Bay Rays as the Senior Director of Marketing and Promotions prior to his time in the NFL. With the Rays, he oversaw all marketing, advertising, promotions and digital and social media for the team.
The Tampa, Florida native graduated from Flagler College with a Bachelor’s degree in Communications in 2000 and earned his MBA, Marketing & Management degree from the University of South Florida in 2002.
Killingsworth and his wife, Emily, have two sons, Cruz and Finn.
Follow us on Twitter @LVSportsDaily